Watch what happens when readers actually see your book
Every day, thousands of books are published. Most disappear into the digital void. Here's why yours might too.
• Over 4 million books published annually
• Most indie authors earn less than $500/year
• 91% of authors with no marketing spend earn under $2,500 annually
• 74% of Gen Z discovers books on TikTok
• BookTok content gets 12M average views
• Romance genre sales up 18% thanks to BookTok
• Most authors avoid social media entirely
• Those who try often lack book-specific strategy
• General marketing advice doesn't work for books
While you've been struggling with marketing, other authors have been quietly using BookTok to build massive, loyal readerships. Here's how we put your book in front of the readers who are desperately searching for exactly what you wrote.
Stop throwing content at the wall. We identify exactly where your ideal readers spend time and what makes them hit "buy now."
BookTok isn't about dancing. It's about storytelling that stops the scroll. We turn your book into content that readers obsess over.
Viral content is worthless without conversions. We build systems that turn casual browsers into devoted readers who buy everything you write.
The exact 4-step process we use to take authors from invisible to bestselling
We reverse-engineer your perfect reader's mind. What do they crave? What keeps them scrolling? What makes them buy?
We position you where the readers are, using content that feels native but performs like a sales machine.
We build bridges from discovery to purchase. Every piece of content has one job: turn browsers into buyers.
Once we crack the code for your genre, we replicate success across all platforms. TikTok, Instagram, Amazon—everywhere.
We don't just create content—we create conversions. From viral TikToks to optimized Amazon pages, we turn curious scrollers into devoted readers who buy everything you write.
Test the waters without the risk
Launch with serious momentum
Dominate your genre for 30 days
Build a reader base that grows every month
Small, high-impact upgrades you can add to any package — designed to boost discoverability, credibility, and launch momentum.
Get reviews ready before launch day
Author brand development & profile polish
Custom launch strategy + early visibility push
Why we don't just post on TikTok—we orchestrate a full reader journey across platforms:
Discovery & emotional hooks. Readers impulse-buy when they feel a spark. TikTok is where the magic starts.
Community & aesthetics. Readers trust what's beautifully displayed and repeatedly seen. IG = "This book is legit."
Longevity & intent. A TikTok video lives for days. A pin can drive clicks for months or years. Perfect for evergreen discoverability.
Credibility & depth. If a book shows up on YouTube, it feels established. Shorts extend TikTok trends to a global, slightly older audience.
We live and breathe book marketing. We know what makes BookTok tick and how to make your book trend.
We track Amazon BSR, KU reads, social engagement, and actual sales conversions—not vanity metrics.
TikTok, Instagram, YouTube, Amazon—all connected in one cohesive strategy that amplifies your reach.
If you're not seeing traction, we adjust until you do. No long-term contracts, just results.
"Working with Atomic Shelf was a game-changer. Their BookTok strategy doubled my sales in one month and got me over 500K views."— Sarah M., Romance Author
Real answers to help you decide if we're the right fit for your book's success.
The only question is: how many do you want?
BookTok helped sell 20 million books in 2021 alone. The hashtag has over 79 billion views. Your readers are there—we help you reach them.
Just email us with your chosen package and we'll guide you through the next steps.
We typically respond within 24 hours
Real industry data
Source: BookNet Canada, Publishers Weekly